SHIGEO ARIKAWA

By what belief do you accept something as reality or truth? People rely more and more on uncertain information. Information easily crosses the gap of distance and of time; the wide range of information available via multiple channels -from celebrity gossip to youth trends, from scientific reports to political matters- appears simultaneously and mingled together.

To expose how analysis and judgment function (or not) in a process of belief construction, the work introduces the notorious ‘Red Egg Theory’, ‘Red Egg-ism’, ‘Red Egg Mythology’, ‘Red Egg Syndrome’, and ‘The Cult of the Red Egg’. The red egg is a symbol of agitating people’s recognition and desire, causing errors that rewrite the mindset. It attempts to show how the intentional use of information can make things real.